Balance and exposure the future

The Betfair exchange is a pioneering, market-leading online betting Exchange. It is the biggest and most mature betting exchange around.

What is a Betting Exchange?

A betting exchange allows customers to bet against each other rather than against a bookmaker. This differentiates them from traditional betting shops and bookmakers as the betting exchange allows the user to act as the bookie (by setting the odds for an event) or the customer (who bets using the odds set...

At Betfair our read services are struck with billions of requests per day, they are not evenly distributed either. These requests will arrive in huge spikes of traffic during key sporting events, putting our customer facing services under huge pressure during sustained time periods throughout the day. We develop our systems to cater for this demand, keeping true to our latency SLA’s all the while operating without downtime. Unlike comparable trading platforms used in the financial world, we don’t...

Betfair is the largest on-line betting exchange in the world and has seen tremendous growth in the past few years. One of the fundamental problems that comes with growth is that the technology that drives the exchange has to scale in line with not just current growth rates but also the forecast growth over next X months/years.

What also complicates the matter is that growth is a function of many variables, including but not limited to number of users, jurisdictions, market offerings...